Now accepting a small number of new clients

I spent 2025 AI‑ifying my businesses. Now I AI‑ify yours.

Analysis, operations and execution all went to AI: content, design, social, ad buying, email, tracking, and even the call on what to try next. Then 2026 happened. The numbers below are real, totaled across every asset under management. Read the story, then decide if you want the same thing for your business.

Then → now · per weekReal data
Organic Facebook views (Jan → Oct)6.5K1.24M190x
Facebook ad spend under management (Feb → Oct)US$460US$19.8K43x
Ad campaigns launched by AI (Jun → Oct)2329913x
Pages published (Jun → Oct)351454.1x
Website pageviews (Jun → Oct)626K1.67M2.7x
"Now" = the week of Oct 5–11 2026. Totals across every property under management. Sources: Meta, site analytics, CMS and launch logs.
AI should do everything possible because it does it better, faster and cheaper. The only rule

The story

What happens when AI runs the whole business.

First, the scoreboard. Then the story of how it happened, in order, with the charts. Real properties, real ad budgets, real data. Nothing is projected.

27.3MpageviewsFeb 23–Oct 11 2026
21M+website sessionsFeb–Oct 2026
3.5Mad clicks bought by AIFacebook, 2026
US$136KFacebook ad spend under management2026
2.1Morganic Facebook viewszero ad spend, 2026
3,390pages published2026
4,184social posts made by AIsince June
650KFacebook followers being grown77 pages

Pageviews per week, every property combined

626K → 1.67M
2.7x since June
Flat for five months. Then the AI systems came together and the line took off.
Source: site analytics · Feb 23–Oct 11 2026

One week in October

Oct 5–11 2026, all properties
1.67Mpageviews
1.31Msessions
1.24Morganic Facebook views
Source: site analytics, Meta page insights

Organic Facebook views per week, all of 2026

190x
6.5K → 1.24M
Log scale. Organic only, with views from ads excluded.
Source: Meta page insights · 77 pages · Dec 29 2025–Oct 11 2026

Facebook ad spend under management, per week

43x
US$460 → US$19.8K
Every campaign checked by AI every day
Source: Meta Ads API · Feb 16–Oct 11 2026

So how does a business go from flat to vertical? Here's exactly what happened.

2025
The bet
1 rule
If AI can do it, AI does it.

I stopped trying to figure out what works. I handed the analysis, the operations and the execution to AI.

Most businesses use AI to write a slightly faster email. This went the other way. Every recurring job across the assets under management went to AI, one at a time: the research, the writing, the images, the social posts, the ad launches, the bidding, the email, the reporting, and the analysis of what to do next.

By the end of 2025 the result was something most companies don't have: a business where AI does the thinking and the work, and a human signs off.

The results were immediate, and nothing short of spectacular.

Feb → Oct 2026
AI takes the ad account
43x
weekly Facebook ad spend under management, with AI holding every bid

AI took over the media buying.

In February, AI was managing US$460 a week in Facebook ad spend. Now AI writes the ads, launches them, sets the bid caps, checks every campaign's return every single day, pours money into winners and kills losers before they bleed.

Spend only goes up where the tracking proves it should. That's how it got to US$19.8K a week across about 500 live campaigns, and C$129K managed in the last 90 days, with no media buyer and no agency taking a cut.

Facebook ad spend under management, per week

US$460 → US$19.8K
43x
Source: Meta Ads API · Feb 16–Oct 11 2026
Jun → Oct 2026
The content machine
4.1x
pages published every week, with no writers on payroll

Then came a machine that publishes a landing page and launches its ads before lunch.

In June, the assets under management were adding 35 pages a week. Now AI researches the topic, writes the page, makes the images (about 11,200 since September), checks the copy, and publishes. The minute a page goes live, AI builds its ad campaigns and launches them.

Last week: 145 new pages and 299 brand-new ad campaigns, every campaign built and launched by AI.

Pages published per week

35 → 145
4.1x
Source: CMS publish log · Jun 1–Oct 11 2026

Ad campaigns launched by AI per week

23 → 299
13x
Source: AI launch queue · Jun 22–Oct 11 2026
Jul → Oct 2026
Social goes nuclear
145x
organic Facebook views per week since June. Zero ad spend.

Then social media woke up and exploded.

AI started writing, designing and scheduling posts across 77 Facebook pages, then watching what people actually stopped scrolling for and making more of it. Social posts went from 46 a week to over 300.

Organic views, meaning people seeing posts nobody paid to promote, went from about 8,500 a week in June to 53,000 a week by late summer. That alone was 6x.

Then, in the week of October 5, one of the pages caught fire. 1,237,303 organic views in seven days. AI made those posts. AI noticed what was working. AI made more.

Organic Facebook views per week

8.5K → 1.24M
145x since June
Organic only. Views from ads are excluded.
1.24M · week of Oct 5
Source: Meta page insights, organic only · 77 pages · Jun 1–Oct 11 2026

Social posts made by AI per week

46 → 320
7x
Peaked at 1,018 in a single week in September
Source: posting queues · Jun 22–Oct 11 2026
Jul → Oct 2026
Traffic breaks out
2.7x
weekly pageviews since June

Put all of that together and traffic more than doubled.

More pages, more ads, more social, all of it running at once and all of it AI. At the end of July, the properties under management were doing 612,000 sessions a week. In the week of October 5 they did 1.31 million sessions and 1.67 million pageviews.

The line didn't wobble up. It took off.

Sessions per week

612K → 1.31M
2.1x
Source: site analytics · Jul 27–Oct 11 2026

Pageviews per week

822K → 1.67M
2.0x
Source: site analytics · Jul 27–Oct 11 2026
Sep → Oct 2026
Leads compound
~150
new opted-in leads a day, every day

All that traffic turns into quality leads.

AI writes and tests the lead offers on every page and keeps the ones that convert. Result: about 150 new opted-in leads a day, 1,918 in 13 days, joining a list that's already 65,000+ strong. These are engaged leads: the biggest list opens at 46%, well above a typical newsletter.

Every one of those leads is owned. Facebook can change its algorithm whenever it likes. It can't take your leads.

New leads per day · Home Improvement Business

1,141
13 days
Source: email opt-in log · Sep 30–Oct 12 2026

New leads per day · Fashion Software Business

777
13 days
Source: email opt-in log · Sep 30–Oct 12 2026
All year
The real secret
AI²
AI does the work, and AI decides what work to do

Here's the part nobody else is selling: AI picked the strategy too.

The growth in 2026 has been incredible, and every strategy behind it is an AI strategy. AI didn't just make the posts and buy the ads. It found which topics, formats, offers and channels were winning and moved effort toward them every day.

That's what you're buying. We bake AI into every part of your business and marketing. Then AI keeps studying what's working best in your business right now and comes back with more profitable strategies and tactics. You don't get a one-time plan that's stale by spring. You get a strategy that gets sharper every week.

01
Measure everythingEvery click, call, form, signup and sale, tied back to the post, page, ad or email that caused it.
02
Find what's winningAI ranks channels, offers, audiences and messages by what they actually return.
03
Shift the workBudget, content and outreach move to the winners automatically. Losers get cut fast.
04
Propose the next moveNew strategies and tactics built from your own data. You approve them and AI carries them out.

The payoff

One week in October. Look at it.

Here's what AI did across the assets under management in seven days, Oct 5 to 11 2026. No agency, and no army of freelancers. AI did the work and one person signed off.

1,237,303organic Facebook views145x a June week
1.31Mwebsite sessions2.1x late July
1.67Mpageviews2.7x a June week
145pages researched, written, illustrated and published4.1x June
299ad campaigns built and launched13x June
US$19.8Kad spend under management, every campaign checked daily43x February
320social posts made and scheduled7x June
~1,000new opted-in leads~150 a day

New projects · six weeks in

Three businesses we took on six weeks ago. 15x the traffic.

A travel business, a vehicle industry business and a food business, all under ongoing management. AI took over content, social and ad buying the week of August 31. Combined weekly sessions grew 15x in six weeks, and last week was 2.9x their best week since late July.

Combined weekly sessions, three new projects

15x
in six weeks
Source: site analytics · 1x = the week before the projects started (Aug 24–30 2026)

Organic Facebook growth, six weeks

Weekly organic views, week of Oct 5 vs the week before we started. Zero ad spend.
7.1xTravel Business
17xFood Business
12,000x+Vehicle Industry Business
Source: Meta page insights, organic only

The three projects

Each one taken on six weeks ago. Open any card for the full case study.

Now it's your turn

Everything that did that, built into your business. We do it all.

These are the systems behind every chart above. We customize AI models for every task and put AI into everything it can do better and faster, on your own accounts. How we customize AI →

Website and content

Service pages, location pages, blog posts and refreshes, researched, written, illustrated, checked and published by AI.

3,390 pages in 2026 · 2.7x traffic
See how it works
Popular

Social media

Posts, infographics and short videos on every page, made and scheduled by AI, which learns what spreads and makes more of it.

145x organic reach
See how it works
Popular

Ad buying

Creative, launches, bid caps, budget pacing and daily kill rules on Google, Facebook, Instagram, Pinterest and TikTok.

US$136K under management in 2026
See how it works

Email

Signup offers, welcome sequences, newsletters and win-backs on Kit, Mailchimp, Klaviyo, ActiveCampaign, HubSpot and most other email platforms.

~150 new subscribers a day
See how it works

Insane tracking

Every click, form, call and sale tied back to the exact ad, post, page or email that caused it. You'll never guess again.

Every campaign, every day
See how it works
New

Call tracking

A tracking number on every ad and page. AI transcribes, summarizes and scores every call, so you know which ads ring the phone and book jobs.

Built for service businesses
See how it works

Lead gen and follow-up

Quote forms and offers placed where they convert. Every lead followed up within minutes, by email or text, until it's booked.

3.2x tracked lead clicks in two weeks
See how it works

Morning report

Leads, calls, spend, cost per job, and what AI changed overnight and why, in one short message.

Every morning
See how it works
New

AI strategy

AI studies your results and proposes new channels, offers and tactics, ranked by expected profit. You decide and AI does the work.

Sharper every week
See how it works
New

Custom dashboards

Leads, calls, spend, traffic, email and cost per job in one live view, built around the numbers you actually run the business on.

Built for owners
See how it works

Your industry software

AI connected to ServiceTitan, Jobber, Housecall Pro, HubSpot, Salesforce, QuickBooks, Shopify and the other tools you already use.

We do it all
See how it works

Our one non-negotiable

We never add AI for the sake of AI.

AI only gets a job when it does that job better, faster and cheaper than a person. These days that covers most of the work in a business, which is why the results on this site look the way they do.

But the test is the point. If AI can't do a job as well as your people, it doesn't get the job. A person keeps it, and we check again as the models improve. You never trade quality for a buzzword.

  • BetterEqual or higher quality than a person
  • FasterDone in minutes, around the clock
  • CheaperCosts less per result

What you stop paying for

Do the math on the people and tools AI replaces.

The jobThe old wayWith AI
ContentA writer or agency, a few posts a monthDozens of pages a week, checked before publishing
EditingAn editor on salaryAI checks every image and edits every page. It already replaced a US$6K-a-month editor.
Social mediaA social media manager, a few posts a weekPosts every day on every page, learning what spreads
Ad buyingA media buyer or agency taking 10–20% of spendEvery campaign checked every day, with no cut of your spend
EmailNewsletters that go out "when we get to it"Every send on schedule, every lead followed up
ReportingA monthly PDF, already out of dateEvery morning, down to the ad and the call

Who you're hiring

Jon Dykstra. I don't teach AI. I run my businesses on it.

Jon Dykstra, founder of Dykstra AI

Most "AI consultants" picked it up last year and have a slide deck to show for it. I spent 2025 handing entire businesses to AI, one job at a time, with real money on the line every single day. The content team, the media buyer, the social media manager, the email marketer and the analyst are all AI now. I make the calls and AI does the work. Before all this, I trained as a lawyer (LLB) and earned an MBA, so I look at every system the way an owner and an operator would.

I've already made the expensive mistakes, scrapped what didn't work, and scaled what did. When you hire me, you skip that year and get the exact system that produced every chart on this page.

More about Jon

190xorganic Facebook reach this year
27.3Mpageviews in 2026, 2.7x weekly since June
43xad spend under management, with AI holding every bid
1,934ad campaigns built and launched by AI

Works with the tools you already use

Ads, email and industry software. If your business runs on it, AI can run on it too.

Ad platforms

  • Google Ads
  • Facebook ads
  • Instagram ads
  • Pinterest ads
  • TikTok ads

Email platforms

  • Kit
  • Mailchimp
  • Klaviyo
  • ActiveCampaign
  • HubSpot
  • Constant Contact
  • beehiiv
  • Brevo
  • MailerLite
  • AWeber

Industry software

  • ServiceTitan
  • Jobber
  • Housecall Pro
  • HubSpot CRM
  • Salesforce
  • QuickBooks
  • Shopify
  • WooCommerce
  • WordPress
  • Google Business Profile
  • CallRail
  • Google Analytics 4

Two ways to work together

We run it for you, or we teach your team to run it.

Either way, everything is built on your own accounts and you own all of it. Scope and pricing are set on a strategy call.

Most popular

We run it

We build the AI systems, then run them every day for a monthly fee. AI does the work, we watch the numbers, tune the system and bring you new strategies every week.

  • Full AI build across marketing and operations
  • Daily running and tuning
  • Weekly AI strategy proposals
  • Morning report and custom dashboard
Book a strategy call

We teach you

Want to run it in-house? We build the same systems and train your team on every one of them until they're confident running it without us.

  • Full AI build across marketing and operations
  • Hands-on training for your team
  • Playbooks for every system
  • Support while your team takes over
Book a strategy call

How it works

From first call to AI‑run in about a month.

Week 1

Audit

We map your marketing and daily operations and rank every job AI can take over by the money and hours it frees up.

Weeks 2–4

Build

We install the AI systems, tracking and dashboards on your own accounts: website, social, ads, email, calls, software.

Your choice

Teach

Want your team to run it? We train them on every system until they're confident running it without us.

Or every day

Run

Rather not? We run it for you for a monthly fee. AI does the work and we watch the numbers and tune the system.

Every week

Improve

AI brings new strategies built on your results. You approve them and AI carries them out.

Questions

What business owners ask first.

What does "AI-ify" a business actually mean?

It means handing every repeatable job AI can do well to AI: writing and publishing website content, making and scheduling social posts, launching and bidding ads, sending email, following up leads, tracking calls, and reporting. A person still makes the decisions. AI does the work and recommends what to do next based on your own data.

What kinds of businesses do you work with?

Small and mid-sized businesses with an online presence: service businesses like plumbing, HVAC and home services, ecommerce brands, publishers, professional services and local businesses that win customers online.

Which ad platforms do you manage?

Google Ads, Facebook ads, Instagram ads, Pinterest ads and TikTok ads. AI writes the creative, launches campaigns, sets bids, checks the return on every campaign every day and moves budget to what is working.

Which email platforms do you work with?

Most of them, including Kit, Mailchimp, Klaviyo, ActiveCampaign, HubSpot, Constant Contact, beehiiv, Brevo, MailerLite and AWeber.

Can you connect AI to the software we already use?

Yes. We work with industry software such as ServiceTitan, Jobber, Housecall Pro, HubSpot, Salesforce, QuickBooks and Shopify, and we build custom dashboards that pull everything into one view.

Do you run it for us, or teach our team?

Either. If your team wants to run the systems, we teach them. If you would rather not, we run everything for a monthly fee.

How much does it cost?

Scope and pricing are set on a strategy call once we understand your business, your goals and what AI should take over first.

Do you put AI into everything?

No. We never add AI for the sake of AI. A job only goes to AI when AI does it better, faster and cheaper than a person. These days that covers most of the work in a business, but if AI can't do a job as well as your people, a person keeps it.

Do you use off-the-shelf AI tools or custom AI?

Custom. Each task in your business gets the AI model that does that task best, trained on your business, your voice and what has already worked, with its own rules, guardrails and quality checks.

How long does it take?

Most builds go from first call to AI-run in about a month. Week one is the audit, weeks two to four are the build, and then AI runs every day.

Your competitors are still asking AI to write their emails. Let it run your business.

Book a 30-minute strategy call. If we're a fit, you'll leave knowing exactly what AI takes over first and what it should be worth to you.

Only a small number of businesses are taken on at a time.